Yeti produced a vibrant photo campaign for Primark’s latest collection, inspired by Y2K favourites. Shot in Manchester and art directed by Isabel Miller, the shoot brings a nostalgic yet fresh take on the iconic era.
YOUTH
PRIMARK
Yeti Creative
211 Century Building
Tower Street
Brunswick Business Park
L3 4BJ
211 Century Building
Tower Street
Brunswick Business Park
L3 4BJ